Lunch N Learn Webinar – Storytelling for Travel Marketing
With Elisa Spampinato
What are you going to learn?
- What makes a good (and a bad) story?
- The Pillars of Storytelling
- Learn some useful techniques
- Where to get inspiration for content creation
- Discover new ways to present your products and services
- Storytelling and brand awareness
- Innovate with Storytelling
If you are an Alumni and would like to attend this event please email [email protected] to organise a ticket.
CEO & Founder of Traveller Storyteller
Elisa Spampinato is a recognised global Community-Based Tourism Ambassador and a qualified sustainable tourism professional with great passion and many years of experience in social projects and local development. As a community connector and storyteller, she uses storytelling to connect indigenous communities with new potential tourists in an ethical way, starting from the local voices and the grassroots narratives. She provides marketing and communication services to tourism SMEs to improve their visibility and promote their market presence while helping to strengthen their connection with local communities and improve their positive impacts at the grassroots level.
Introduction to the ABC of Storytelling. The session will delve into its different uses for the travel and tourism industry, particularly from a marketing perspective. When? How? Why? During the session, the participants will also have the opportunity to reflect on their own storytelling and begin making changes as they uncover the true power of storytelling.